We have been introducing ideas from the book Switch by Chip and Dan Heath in classes at the Hirao School of Management (CUBE) for some time now. At CUBE, we approach management in a wide sense, including concepts such as project management, time management and self-management. Every two years I lead a project on Appreciative Inquiry and Change Management, and this semester I have one group who is working on invigorating the curriculum in our department and another group working on improved structure for our self-access language learning center (English O-Zone). The video below was sent out by the Heath brothers in their newsletter, and could not have come at a better time. This framework includes some useful ideas for bringing about change and making it stick. Cheers.